Assess and Improve Your Data Quality in Salesforce™

Assess and Improve Your Data Quality in Salesforce™

DataTrim DataLaundry App

A Data Quality Assesment and Automated Data Cleaning App for Salesforce™

By being able to measure Data Quality, you can more easily set out a direction for where you want to go with your Data Quality initiative.

With Data Quality Indicators, Scores, Dashboards and reports you will be able to analyse your data and put your effort into the cleaning jobs that have largest impact on your business-critical processes.

Cleaning data is often cumbersome and the devil is in the detail. The Data Laundry performs automated data cleaning, standardization and normalization of your Lead, Account and contact records.
View our App on the AppExchangeIndicating what is good and what is still Dirty.

Take your data to the Data Laundry and put an end to Dirty Data.



Data Laundry Console

Assess your Data Quality in a single view

One overview page to manage your Data Quality initiative

Manage Laundry Baskets, and their results

Data Quality Indicators

Data Quality Indicator indicates Data Quality Status and potential issues record by record

Available on Detail View as well as on List Views

Filterable and Available for Reporting

Data Laundry Baskets

Segment your data into separate Laundry Baskets

Average Score for Laundry Basket Content, for comparison across segments

3 actions available: Clean, Validate or Review

Automated Cleaning

Process the Laundry Baskets in Batch mode

Use Scheduling to process Laundry Baskets on e.g. a daily basis

Standardize and Normalize

Improves your segmentation and geo-location functions

Facilitates reliable Lead/Account assignments or Sales/Opportunity rollup by geography

Clean and Detect Dirty Data

Updates Leads, Accounts and Contacts with world-wide cleaning algorithms

Identification of Dirty and Bad Data

Validate existing data for data quality analytics

Map Job Title to Job Function and Job Role

Stop selecting your campaign targets by filtering on Business Card Titles

The Data Laundry converts Business Card Titles into pick list values

Job Titles, Segmented

Segment and report your marketing impact on standardized values

Excel Review

Review your data in Excel (.csv file)

Quality Indicators will tell what is wrong and support an efficient cleanup


Episode 1

Data Quality

Episode 2

Data Quality

Episode 3

Data Quality

Episode 4

Build a Data
Management Plan

Want to know more about Data Quality for Salesforce?

Data Quality Dashboard, Leads

Data Quality Dashboards and Scheduling Your Laundry Baskets

Data Quality Dashboards, out of the box. Support for Custom Data Quality Score formulas, and the ability to schedule the Data Laundry to clean your Laundry Baskets on a scheduled basis. All New features of the June 2020 release of the DataTrim Data Laundry App. Data...
Data Quality Score Spread

Data Quality Assessment and Improvement with DataTrim – Your Data Laundry

To get Clean Data, first you need Data Quality Assessment. Only then can you effectively get Clean Data. If you don't know where you are going, any road will get you there. -Lewis Carroll YOU NEED CLEAN DATA BECAUSE: Lead, Contact or Account assignment by geography...
Data Laundry - New Release

Data Laundry, Release: February 2020

New Release - DataTrim Data Laundry General availability: February 2020 New Data Laundry App Launch of our brand new 100% Native Lightning App We are very proud to present a BRAND NEW version of our succesfull Data Laundry App. When we partnered with salesforce back...
Data Quality S1E4

Data Management Plan (Saison1, Ep. 4)

Data Quality and Beyond Now, that you have had a chance to understand, assess and improve your Data Quality, it is time to keep it this way. It is time to make a plan, a Data Management Plan. In the previous articles: Understanding Data Quality (Episode 1) Assessing...
Improve Data Quality

Improving Data Quality (Saison1, Ep. 3)

What is wrong with the data we do have? Now that you have an idea of how to Assess your Data Quality, you obviously want to make the numbers look better and Improving Data Quality. Let me start by warning you: The road is long, never ending and with a lot of dangers...


Not for profit pricing: $249/Year, Unlimited number of users
Send us an email with the number of licenses you need and we will return a 2 page Order Form.
Payment can be arranged by Credit Card.
Not for profit pricing: $249/year, Unlimited number of users
Send us an email with the number of licenses you need and we will return a 2 page Order Form.
Payment can be arranged by Credit Card.

Let’s Get Started

Don’t hesitate to contact us with any questions which you may have

Let’s Get Started

Don’t hesitate to contact us with any questions which you may have